The Lean Startup
"The Lean Startup" by Eric Ries is a groundbreaking book that introduces a new approach to building successful startups. The book emphasizes the importance of validating ideas through experimentation, iteration, and customer feedback, instead of relying on traditional business planning and assumptions.
Key points from the book include:
- The importance of creating a Minimum Viable Product (MVP) to test and validate a business idea before investing significant time and resources.
- How to use the Build-Measure-Learn feedback loop to continuously improve and adapt a product or service to meet customer needs.
- The concept of Innovation Accounting, which involves tracking progress and metrics that are relevant to the success of a startup.
- Strategies for managing uncertainty and risk in a startup, including the use of validated learning and agile development principles.
Details of the book:
- Author: Eric Ries
- Publisher: Crown Business
- Pages: 336
- Published: September 2011
- Language: English
The Lean Startup
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